Privacy policy
Last updated: June 3, 2026
Redlify operates this store and website, including all data, content, features, tools, products and services, to provide you — our customer — with a carefully curated shopping experience (the "Services"). Redlify is powered by Shopify, which enables us to deliver these Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase through the Services, or when you communicate with us by any other means. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used and disclosed in accordance with it.
Personal information we collect
When we use the term "personal information", we refer to any data that identifies you or that can reasonably be linked to you. Personal information does not include anonymously collected data or data that has been de-identified such that it cannot reasonably identify you. Depending on how you interact with the Services, where you reside and what applicable law permits or requires, we may collect or process the following categories of personal information:
Contact details including your name, address, billing address, shipping address, phone number and email address. Financial information including credit card, debit card and financial account numbers, payment card information, financial account data, transaction details, payment method, payment confirmation and other payment-related information. Account information including your username, password, security questions, preferences and settings. Transaction information including items you view, add to your cart, save to a wishlist or purchase, return, exchange or cancel, as well as your previous transactions. Communications with us including information you provide in your communications with us, such as when submitting a customer service inquiry. Device information including information about your device, browser or network connection, your IP address and other unique identifiers. Usage information including information relating to your interaction with the Services, such as how and when you use or browse them.
Sources of personal information
We may collect personal information from the following sources: directly from you, including when you create an account, visit or use the Services, or communicate with us; automatically through the Services, including information from your device when you use our products or visit our website, and through the use of cookies and similar technologies; from our service providers, including when we engage them to enable certain technology or when they collect or process your personal information on our behalf; and from our partners or other third parties.
How we use your personal information
Depending on how you interact with us or which Services you use, we may use your personal information to provide, personalise and improve the Services, including to process your payments, manage your orders, send account-related notifications, facilitate returns and exchanges, and offer you a personalised shopping experience. We also use your personal information for marketing and promotional communications, fraud prevention and security, responding to your requests and inquiries, and complying with applicable legal obligations.
How we disclose personal information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes in accordance with this Privacy Policy. This includes with Shopify and other service providers acting on our behalf, with business and marketing partners, when you request or consent to disclosure, within our corporate group, and in connection with a business transaction or legal obligation.
Our relationship with Shopify
The Services are hosted on Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit through the Services may be transmitted to and shared with Shopify and third parties located in countries other than your own. For more information about how Shopify uses your personal information and the rights available to you, please visit Shopify's Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights regarding your information via Shopify's privacy portal at https://privacy.shopify.com/en.
Third-party links
The Services may include links to websites or platforms operated by third parties. We recommend that you review their privacy and security policies before providing any information. We are not responsible for the privacy or security of such sites, including the accuracy or reliability of information they contain.
Children's data
The Services are not intended for use by minors, and we do not knowingly collect personal information from individuals under the applicable age of majority in their jurisdiction. If you are a parent or legal guardian of a minor who has provided us with personal information, please contact us at support@redlify.com to request its deletion.
Security and retention
We implement reasonable security measures to protect your personal information. However, no security measure is perfect or infallible, and we cannot guarantee absolute security. The length of time we retain your personal information depends on factors such as the need to maintain your account, provide the Services, comply with legal obligations, and resolve disputes.
Your rights
Depending on where you reside, you may have the right to access, delete, correct or receive a copy of your personal information, as well as the right to manage your communication preferences. If you reside in the United Kingdom or European Economic Area, you may additionally have the right to object to or restrict processing, and to withdraw consent where processing is based on consent. To exercise any of these rights, please contact us at support@redlify.com. We will not discriminate against you for exercising any of these rights.
Complaints
If you have a complaint about how we handle your personal information, please contact us at support@redlify.com. You may also have the right to lodge a complaint with your local data protection authority. For the EEA, a list of data protection authorities can be found at the relevant EU institution's website.
International transfers
We may transfer, store and process your personal information outside the country in which you reside. Where personal information is transferred outside the European Economic Area or the United Kingdom, we will use recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent instruments issued by the competent UK authority.
Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal or regulatory reasons. We will post the updated version on this website and update the "Last updated" date accordingly.
Contact
If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise any of your rights, please contact us at support@redlify.com. For the purposes of applicable data protection law, Redlify is the data controller of your personal information.